Free Digital Marketing Consultant Invoice Template

What is a Digital Marketing Consultant invoice?

A digital marketing consultant invoice covers strategy and execution across digital channels including search, social, email, paid advertising, content, and conversion optimisation. Digital marketing consultants may specialise in one or several channels or provide broad strategic oversight. Billing models include monthly retainers for ongoing management, project fees for specific campaigns, day rates for embedded consulting, and hourly billing for ad-hoc work. Media spend managed on behalf of clients is passed through separately from the management fee. Clear separation of agency fees from media spend is essential to prevent disputes about where client budgets are going.

What to include on a Digital Marketing Consultant invoice

• Client name and campaign period
• Channels managed (PPC, social, email, SEO)
• Deliverables this period
• Management fee
• Media spend invoiced (if separate from agency fee)
• Ad account tool costs
• Reporting and analytics work
• VAT if applicable
• Payment terms

Common digital marketing consultant invoice line items

How to invoice as a digital marketing consultant

Monthly retainer at the start or end of each period. Media spend invoiced separately with ad account statements attached. Project fees at defined milestones. Net 14 for retainer clients.