Writing Invoice Template

Free Content Writer Invoice Template

Invoice clients for SEO articles, blog posts, and website content. Get paid on time with Tidybill.

Create Free Invoice View Pricing

What is a Content Writer invoice?

A content writer invoice covers fees for producing informational, SEO-optimised, and marketing-focused written content for websites, blogs, newsletters, and branded publications. Content writers work primarily for businesses — producing blog posts, long-form guides, case studies, white papers, and product descriptions. Unlike copywriters who focus on persuasion, content writers focus on educating and informing readers while supporting the client's SEO and brand objectives. Pricing is typically per word, per article, or on a monthly retainer covering a set number of pieces. Content writing is a volume-based market, and invoicing should reflect both the individual piece costs and any strategy or editing time included in the service.

What to include on a Content Writer invoice

Common content writer invoice line items

Service Typical Rate Unit
Blog Post (1,000 words, SEO-optimised) £80 - £250 per post
Long-Form Guide (2,000-3,000 words) £200 - £600 per guide
White Paper (3,000-5,000 words) £400 - £1,200 per paper
Product Description (150-300 words) £20 - £60 per description
Monthly Content Retainer (4 posts/month) £300 - £800 per month
Keyword Research & Brief £30 - £80 per brief

How to invoice as a content writer

For retainer arrangements, invoice at the start of each month. For per-article work, invoice monthly or bi-weekly for all articles delivered in that period. Include article titles and word counts in the invoice so the client can reconcile against deliverables. Net 14 to Net 21 is appropriate for most content clients; larger agencies may have Net 30 cycles. Chasing content marketing payments is common — set up automated reminders in Tidybill.

Create your content writer invoice in minutes

Start free. No credit card required.

Get started free

Frequently asked questions

What is the going rate for content writing in the UK?
Rates vary significantly by experience and content type. Entry-level content writers might charge £0.05-£0.10 per word; experienced writers £0.15-£0.30 per word; specialists in technical or highly regulated topics (legal, medical, finance) £0.30-£0.60+ per word. Flat article rates of £80-£300 for standard blog posts are common for mid-market content agencies.
Should I include SEO research in my content writing fee?
If you provide keyword research, SEO-optimised titles, and meta descriptions, include this in your service fee or as a separate line item. Some clients do their own keyword research and provide a brief; others rely on you entirely. Clarify what is included upfront to avoid scope disputes.
How many revisions should I include in content writing fees?
One round of revisions is standard for most content writing work. More than two rounds suggests the brief was not clear enough. Define what counts as a revision (minor factual corrections, tone adjustments) versus a new brief (completely changing the topic or angle). Charge for revisions beyond the included round.
Is content writing subject to VAT?
In the UK, content writing is a standard-rated supply and subject to VAT at 20% if you are VAT-registered. Below the registration threshold, you do not charge VAT. For international clients outside the UK, the place of supply rules determine whether UK VAT applies.
How do I grow from per-article pricing to a monthly retainer?
Retainers are more efficient for both you and the client. After delivering consistently good work for a client, propose a monthly retainer covering a set number of articles at a slight bulk discount. Retainers provide you with predictable income and the client with consistent output. Tidybill's recurring invoice feature makes monthly retainer billing automatic.
Can I use this template for free?
Yes. Tidybill's free plan lets you create up to 5 invoices per month at no cost, with no credit card required. You can use the Content Writer invoice template straight away after signing up.